PointsBet Becomes First Sports Betting Sponsor Of Chicago Bears

The number of sentences exceeds the maximum. were the main focus of PointsBet & rsquo’s initial launch plan.

During the first week, the book gave the Bears a +100 advantage over the Lions, and then a +89 advantage against the Giants. It has also arranged another surefire offer for the Sunday game against the Falcons.

It can be anticipated that Chicago Bears betting promotions will persist throughout the partnership, although they may not be as generous as the ones previously mentioned.

PointsBet has also joined hands with the legendary Bears kick returner, Devin Hester, who represents the Illinois brand. The press release mentions that a key distinctive factor of the PointsBet mobile product, which is an integral part of this partnership, is its unmatched speed and user-friendliness.

PointsBet has already established a significant presence in Illinois due to its profitable deal with NBC and a prime retail spot at Hawthorne Race Course. In total, it will boast four retail sportsbook locations, all situated in the Chicagoland area.

Furthermore, due to the NBC agreement, PointsBet now has unrestricted access to Chicago White Sox, Bulls, and Blackhawks TV channels. They broadcast all of their home games on NBC Sports Chicago.

The partnership with the Bears is another significant development for the American gaming company.

“We are extremely excited to introduce PointsBet as a Proud Partner to the Bears, marking our first venture into the sports betting sector,” said Ted Phillips, President and CEO of the Chicago Cubs. “This partnership will offer fans a new medium to engage with and root for the team.”

yet another collaboration

While The Bears might be the most recognized company that PointsBet has partnered with, they are certainly not the first.

The Detroit Tigers, Indianapolis Colts, Indiana Pacers, Denver Nuggets, and Colorado Avalanche all have similar deals with it.

PointsBet is also partnered with the Colorado Buffaloes of the NCAA.

You may likely observe a pattern above: PointsBet is seeking to compete with platforms such as DraftKings, FanDuel, and others by targeting specific markets.

Unlike the Cubs, the Bulls, White Sox, and Blackhawks do not have an established sports betting partner.

Could one of them be next? Only time will tell. Either way, if you’re a Chicago sports fan, get ready to hear a lot more about PointsBet.

Boozell, Joe Avatar
authored by

Boozell, Joe

Since 2015, Joe Boozell has been a college sports writer for NCAA.com. His work has also been featured on Bleacher Report, FoxSports.com, and NBA.com. During his childhood, Boozell competed against Anthony Davis and Frank Kaminsky in the basketball scene around Chicago – the outcome can well be imagined.

View all posts by Boozell, Joe